Release on 2010-01-26 | by Jonathan Anderson,John McRee,Robb Wilson,The EffectiveUI Team
The Art of Building Great User Experience in Software
Author: Jonathan Anderson,John McRee,Robb Wilson,The EffectiveUI Team
Pubpsher: "O'Reilly Media, Inc."
People expect effortless, engaging interaction with desktop and web applications, but producing software that generates enjoyable user experiences is much harder than many companies anticipate. With Effective UI, you'll learn proven user-experience strategies that will satisfy your clients and customers, drive business value, and increase brand strength. This book shows you how to capture the collaborative and cooperative spirit among designers, engineers, and management required for building engaging software. You'll also learn valuable methods for maintaining focus throughout the process -- whether you're a product manager who needs a clear roadmap, a developer or designer looking for guidance and advocacy, or a businessperson who wants to understand and manage user-experience software initiatives. Learn how to build software that will: Generate engaging and interactive experiences between consumers and businesses, or between businesspeople and their information systems Account for how people work with, think about, and consume information Establish a richer means of collaboration and communication Reduce frustration by streamlining complex tasks and creating processes that are more intuitive Distinguish products, services, and brands to create a competitive advantage Create scalable systems that adapt to changing user needs and behaviors
How to Design Intuitive, User Centered Interfaces by Focusing on Effective Communication
Author: Everett N McKay
User interface design is a challenging, multi-disciplinary activity that requires understanding a wide range of concepts and techniques that are often subjective and even conflicting. Imagine how much it would help if there were a single perspective that you could use to simplify these complex issues down to a small set of objective principles. In UI is Communication, Everett McKay explains how to design intuitive user interfaces by focusing on effective human communication. A user interface is ultimately a conversation between users and technology. Well-designed user interfaces use the language of UI to communicate to users efficiently and naturally. They also recognize that there is an emotional human being at the other end of the interaction, so good user interfaces strive to make an emotional connection. Applying what you learn from UI is Communication will remove much of the mystic, subjectiveness, and complexity from user interface design, and help you make better design decisions with confidence. It’s the perfect introduction to user interface design. Approachable, practical communication-based guide to interaction and visual design that you can immediately apply to projects to make solid design decisions quickly and confidently Includes design makeovers so you can see the concepts in practice with real examples Communication-based design process ties everything from interaction to visual design together
Plan, design, and build engaging user interfaces for your Android applications About This Book Take an initial idea for an Android app and develop it into a detailed plan, supported by sketches and wireframes Provide a better experience for your users by following best practices and the new material design principles Work more efficiently and save time by testing your ideas at an early stage by building a prototype Who This Book Is For If you are a Java developer with a keen interest in building stunning UIs for your applications in order to retain customers and create great experiences for them, then this book is for you. A good knowledge level of HTML, CSS, and some grounding in Android Development is assumed. What You Will Learn Develop a user interface that adheres to all the core material design principles Transform your initial app idea into a concrete and detailed plan Add Views, ViewGroups, layouts, and common UI components to your own Android projects Use fragments and various strategies to gather user input Create a new Android Studio project and develop it into a prototype Identify and solve problems with your app's UI to deliver a better user experience Start getting to grips with the new UI features coming up in Android N, including multi-window mode and direct reply notifications In Detail Great design is one of the key drivers in the adoption of new applications, yet unfortunately design considerations are often neglected in the face of “will it work,” “can we make it quicker,” or “can we get more people using it”? This book seeks to redress this balance by showing you how to get your PM to start treating the design phase of your project seriously. This book is focused entirely on the development of UI features, and you'll be able to practically implementing the design practices that we extol throughout the book. Starting by briefly outlining some of the factors you need to keep in mind when building a UI, you'll learn the concepts of Android User Interface from scratch. We then move on to formulate a plan on how to implement these concepts in various applications. We will deep dive into how UI features are implemented in real-world applications where UIs are complex and dynamic. This book offers near complete coverage of UI-specific content including, views, fragments, the wireframing process, and how to add in splash screens—everything you need to make professional standard UIs for modern applications. It will then cover material design and show you how to implement Google's design aesthetic in a practical manner. Finally, it ensures the best possible user experience by analyzing the UI using various tools, and then addressing any problems they uncover. By the end of the book, you'll be able to leverage the concepts of Android User Interface in your applications in order to attract new customers. Style and approach This book follows a comprehensive approach that focuses on the concepts of UI from scratch. The book ends with teaching Android developers on how to optimize their UI, best practices and securing applications.
Release on 2008-01-25 | by The EffectiveUI Team,Tony Hillerson
Author: The EffectiveUI Team,Tony Hillerson
Pubpsher: "O'Reilly Media, Inc."
This Short Cut takes a look at a set of tools and technologies that work together to allow developers to build Rich Internet Applications (RIAs) quickly and easily on top of proven enterprise technologies that are traditionally associated with long, complex development efforts.
The easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the success of your business. Customer Analytics For Dummies shows you how to measure each stage of the customer journey and use the right analytics to understand customer behavior and make key business decisions. Customer Analytics For Dummies gets you up to speed on what you should be testing. You'll also find current information on how to leverage A/B testing, social media's role in the post-purchasing analytics, usability metrics, prediction and statistics, and much more to effectively manage the customer experience. Written by a highly visible expert in the area of customer analytics, this guide will have you up and running on putting customer analytics into practice at your own business in no time. Shows you what to measure, how to measure, and ways to interpret the data Provides real-world customer analytics examples from companies such as Wikipedia, PayPal, and Walmart Explains how to use customer analytics to make smarter business decisions that generate more loyal customers Offers easy-to-digest information on understanding each stage of the customer journey Whether you're part of a Customer Engagement team or a product, marketing, or design professional looking to get a leg up, Customer Analytics For Dummies has you covered.
Release on 2014-03-11 | by Council of Economic Advisers (U.S.)
Author: Council of Economic Advisers (U.S.)
Pubpsher: Government Printing Office
Contains the Economic Report of the President as transmitted to the Congress in March 2014," together with The Annual Report of the Council of Economic Advisers" and the Statistical Appendix," and includes many charts and graphs in full color.