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Corporate Social Responsibility

Author: Jeremy Moon
Publisher: Oxford University Press, USA
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Corporate social responsibility has been defined as 'the responsibility of enterprises for their impacts on society'. Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much morevalue than it first appears, and shows how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, Moon considers how the principles migrated from their US roots to become a global businessphenomenon. Exploring the place of CSR in different economic, social, political, and managerial contexts, this short guide considers the many positives, but also challenges, that CSR can present for companies, societies, and governments worldwide. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, andenthusiasm to make interesting and challenging topics highly readable.


Cancer A Very Short Introduction

Author: Nick James
Publisher: Oxford University Press
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In 1961 John F. Kennedy pledged to put a man on the moon by the end of the decade. Ten years later, Richard Nixon echoed this pledge by declaring a 'war' on cancer. More than 30 years later, however, cancer remains one of the largest causes of death worldwide, with around 1 in 3 developing the disease.


Moons A Very Short Introduction

Author: David A. Rothery
Publisher: Oxford University Press
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Proving to be both varied and fascinating, moons are far more common than planets in our Solar System. Our own Moon has had a profound influence on Earth, not only through tidal effects, but even on the behaviour of some marine animals. Many remarkable things have been discovered about the moons of the giant outer planets from Voyager, Galileo, Cassini, and other spacecraft. Scientists have glimpsed volcanic activity on Io, found oceans of water on Titan, and captured photos of icy geysers bursting from Enceladus. It looks likely that microbial life beyond the Earth may be discovered on a moon rather than a planet. In this Very Short Introduction David Rothery introduces the reader to the moons of our Solar System, beginning with the early discoveries of Galileo and others, describing their variety of mostly mythological names, and the early use of Jupiter's moons to establish position at sea and to estimate the speed of light. Rothery discusses the structure, formation, and influence of our Moon, and those of the other planets, and ends with the recent discovery of moons orbiting asteroids, whilst looking forward to the possibility of finding moons of exoplanets in planetary systems far beyond our own. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.


Planets A Very Short Introduction

Author: David A. Rothery
Publisher: Oxford University Press
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This Very Short Introduction discusses the nature of planets and gas giants, and their rings and moons. It also looks beyond Pluto, in the Kuiper Belt, at the knowledge we have about planets around other stars. With many striking photos to illustrate the details, it demonstrates the unique world of every planet.


Rocks a Very Short Introduction

Author: Jan Zalasiewicz
Publisher: Oxford University Press
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Rocks, more than anything else, underpin our lives. They make up the solid structure of the Earth and of other rocky planets, and are present at the cores of gas giant planets. We live on the rocky surface of the planet, grow our food on weathered debris derived from rocks, and we obtain nearly all of the raw materials with which we found our civilization from rocks. From the Earth's crust to building bricks, rocks contain our sense of planetary history, and are a guide to our future. In this Very Short Introduction Jan Zalsiewicz looks at the nature and variety of rocks, and the processes by which they are formed. Starting from the origin of rocks and their key role in the formation of the Earth, he considers what we know about the deep rocks of the mantle and core, and what rocks can tell us about the evolution of the Earth, and looks at those found in outer space and on other planets. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.


Miracles a Very Short Introduction

Author: Yujin Nagasawa
Publisher: Oxford University Press
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Jesus turned water into wine, Mohammad split the moon into two, and Buddha walked and spoke immediately upon birth. According to recent statistics, even in the present age of advanced science and technology, most people believe in miracles. In fact, newspapers and television regularly report alleged miracles, such as recoveries from incurable diseases, extremely unlikely coincidences, and religious signs and messages on unexpected objects. In this book the award-winning author and philosopher Yujin Nagasawa addresses some of our most fundamental questions concerning miracles. What exactly is a miracle? What types of miracles are believed in the world's great religions? What do recent scientific findings tell us about miracles? Can we rationally believe that miracles have really taken place? Can there be acts that are more religiously significant than miracles? Drawing on a vast variety of fascinating examples from across the major religions, Nagasawa discusses the lively debate on miracles that ranges from reported miracles in ancient scriptures in the East and West to cutting-edge scientific research on belief formation. Throughout, he drives us to ask ourselves if and how we can still believe in in miracles in the twenty-first century. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.


Astrobiology A Very Short Introduction

Author: David C. Catling
Publisher: Oxford University Press
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Examines the origins of life on Earth and the search for extraterrestrial life, through an understanding of the factors that have allowed life to exist on this planet and the commonalities on others that may enable life elsewhere.


The History of Physics

Author: J. L. Heilbron
Publisher: Oxford University Press
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How does the physics we know today - a highly professionalized enterprise, inextricably linked to government and industry - link back to its origins as a liberal art in Ancient Greece? What is the path that leads from the old philosophy of nature and its concern with humankind's place in the universe to modern massive international projects that hunt down fundamental particles and industrial laboratories that manufacture marvels? This Very Short Introduction introduces us to Islamic astronomers and mathematicians calculating the size of the earth while their caliphs conquered much of it; to medieval scholar-theologians investigating light; to Galileo, Copernicus, Kepler, and Newton, measuring, and trying to explain, the universe. We visit the "House of Wisdom" in 9th-century Baghdad; Europe's first universities; the courts of the Renaissance; the Scientific Revolution and the academies of the 18th century; and the increasingly specialized world of 20th and 21st century science. Highlighting the shifting relationship between physics, philosophy, mathematics, and technology - and the implications for humankind's self-understanding - Heilbron explores the changing place and purpose of physics in the cultures and societies that have nurtured it over the centuries. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.


Science Fiction A Very Short Introduction

Author: David Seed
Publisher: OUP Oxford
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Science Fiction has proved notoriously difficult to define. It has been explained as a combination of romance, science and prophecy; as a genre based on an imagined alternative to the reader's environment; and as a form of fantastic fiction and historical literature. It has also been argued that science fiction narratives are the most engaged, socially relevant, and responsive to the modern technological environment. This Very Short Introduction doesn't offer a history of science fiction, but instead ties examples of science fiction to different historical moments, in order to demonstrate how science fiction has evolved over time. David Seed looks not only at literature, but also at drama and poetry, as well as film. Examining recurrent themes in science fiction he looks at voyages into space, the concept of the alien and alternative social identities, the role of technology in science fiction, and its relation to time - in the past, present, and future. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.


The History of Time A Very Short Introduction

Author: Leofranc Holford-Strevens
Publisher: OUP Oxford
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Why do we measure time in the way that we do? Why is a week seven days long? At what point did minutes and seconds come into being? Why are some calendars lunar and some solar? The organisation of time into hours, days, months and years seems immutable and universal, but is actually far more artificial than most people realise. The French Revolution resulted in a restructuring of the French calendar, and the Soviet Union experimented with five and then six-day weeks. Leofranc Holford-Strevens explores these questions using a range of fascinating examples from Ancient Rome and Julius Caesar's imposition of the Leap Year, to the 1920s' project for a fixed Easter. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.