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Swords into Market Shares

Author: a Joseph Henry Press book
Publisher: Joseph Henry Press
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While researching this book, Glenn Schweitzer met four Moscow physicists who were trying to license Russian technology to western firms for product manufacture. During the worst times, they were reduced to driving taxis to keep things afloat. He asked them, will technological innovation have a discernible impact on the Russian economy in the coming decade? No, was the immediate reply. Are they right? In Swords into Market Shares, Schweitzer examines the roots of such pessimism and the prospects for Russia to prosper from its technology in the post-Soviet world. He explores the different visions of prosperity held by entrepreneurs, technologists, and government officials and goes on to examine the barriers to progress as Russia struggles to build a viable technology industry on its own terms. In accessible language, this book talks about technology's place within Russia's economy and its research and development infrastructure. Schweitzer looks at the impact of the Soviet legacy--central planning, lack of priorities, scant incentives for personal initiative--and the aftermath of the Russian financial meltdown of 1998. He also reviews the experiences of American companies that have invested in Russian technology and examines the results of pressure to reform according to the economic model of the West. Schweitzer goes on to document the problems of economic crime and government corruption, which plague activities designed to generate income in Russia. He discusses the lack of protection for intellectual property and taxation issues that stand in the way of technological innovation. The book looks at the impact of the "brain drain" as Russian experts seek greener pastures--not only the ominous recruitment of Russian biological weapons experts and the acquisition of military technology by "rogue" nations--but also Russia's own program to sell military technology for badly needed funds. Schweitzer's use of case studies and examples puts a human face on these issues. He also discusses Russia's 60 "science cities"--sites of state research centers--with close-ups of three "nuclear cities." Can the technical strengths of the Soviet military complex find a place in civilian Russia? How can this vast country sustain even a minimal standard of living? Swords into Market Shares addresses these and other key questions and explores fundamental policy issues confronting both Russia and the United States as Russia struggles for an economic foothold.


Entrepreneurship in Asia

Author: Stephen Dun-Hou Tsai
Publisher: World Scientific
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This book focuses on the importance of entrepreneurship in sustaining the prosperity of society and uses the case studies from Taiwan, Japan as well as China, to provide an insight into Societal Entrepreneuring in Asia, and the construction of an entrepreneurial society. In order to provide a comprehensive and complete picture on entrepreneurship, the authors have also included both case studies of commercial endeavors as well as non-profit making business endeavours. These collective experiences would be invaluable to readers who are seeking to understand the role of entrepreneurship in Asian society. Contents:Market Entry and Resource Acquisition Strategies for Social Enterprises (Jersan Hu, Leemen Lee and Zong-ying Zhou)Social Value Creation through Innovation of Social Technology (Tzu Yang Chang)Creating Social Value through Frugal Innovation (Anthony Kuo)Social Impact Measurement for Social Enterprise (Tzu Yang Chang, Gautam Kamath and Chien Hsien Lee)Reliability Bookkeeping for Non-Financial Transactions of the Social Network Organization (Yasuhiro Monden)A Horizontal Inter-firm Network of Small and Medium-sized Enterprises Specializing in Prototype Solutions: Business Model, Management Control, and External Effects (Naoya Yamaguchi)A Discussion of Community of Practice and the Construction of Organization Core Competence — A Case Study of BS Supplementary Education Group (Stephen Dun-Hou Tsai and Chih-Yu Lee)Pioneering Social Entrepreneurs in Japan: Financial Performance and Social Achievement (Akira Sawamura and Satoshi Arimoto)The Socially Constructed Industry Landscape through Entrepreneurial Practice Innovation: Health-Care Product Industry in China (Stephen Dun-Hou Tsai and Meng-Chen Wu)Contiguous Entrepreneurship in a Modern Food and Beverage Business Group — the Perspective of Complex Adaptive System (Shang-Jen Li)How Cultural Product Could Re-create the Representation of Region: A Story About Organizing (Ted Yu-Chung Liu and Jung-Chih Hung)Narrating an Entrepreneurial Process — A Case from Taiwan's Outlying Islands (Ming-Rea Kao and Shelley Hui-Yin Lin) Readership: Researchers and professionals who are interested in understanding the importance of entrepreneurship in sustaining the prosperity of society. Key Features:The book provides in-depth description of entrepreneurial case studies from Taiwan, Japan and China, and illustrates how entrepreneurship activity emerge and develop in these countriesKeywords:Social Enterprise;Grass-rooted Entrepreneurial Stories


Living by the Sword

Author: Muhammed Asadi
Publisher: Lulu.com
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By placing facts within their institutional context, this book uncovers the intricate connections between the military/economic alliance in America and the resulting globalization of poverty. Using the depth of the sociological imagination, the author provides a picture of reality that is often overlooked by journalists and commentators who routinely report facts detached from their sociological roots. "M. Asadi's essay on the United States war in Iraq is both passionate in its commitment to human rights and rich in its use of data. It draws skillfully on C. Wright Mills and other scholars to paint a devastating portrait of the war, but also to reflect profoundly on the policies of the United States and their human consequences all over the world." Howard Zinn Author of, A PEOPLE'S HISTORY OF THE UNITED STATES Nominated for the, C. Wright Mills Award of the Society for the Study of Social Problems.


The Power of Internal Marketing

Author: Lamar D. Berry
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INTERNAL MARKETING presents a clear alternative to TQM for those businesses which compete in the service sector, according to Lamar D. Berry. Through hard-won professional experience & personal study, Berry identifies & describes the clear vision & solid values which have helped a number of businesses weather the winds of change & approach the 21st century with confidence. Berry maintains that companies which lack a strong root system of values risk being snapped off at the stem, like tumbleweeds, & pushed along at the whim of environmental winds. Berry' theory links the social erosion identified by pundits & the customer service/credibility erosion many see in corporate America today. He calls that link The Great Disconnect. Through an engrossing narrative peppered with real-life observations, case studies & examples of "storytelling" in the workplace, Berry lays the groundwork for a cultural crusade in corporate America. To order contact: Publisher: Good Reading Books, P.O. Drawer 13708, New Orleans, LA 70185-3708; phone: 504-523-8088.


The Power Report on Automotive Marketing

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The Lost Stars Imperfect Sword

Author: Jack Campbell
Publisher: Penguin
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The wait is over. New York Times bestselling author Jack Campbell continues his action-packed spin-off to The Lost Fleet series as the Syndicate’s civil war threatens to spread even farther into the final frontier… President Gwen Iceni and General Artur Drakon have successfully liberated the Midway Star System—but the former rulers of the Syndicate Worlds won’t surrender the region without a fight. The dictatorial regime has ordered the ex–Syndicate CEOs terminated with extreme prejudice and the system’s citizens punished for their defiance. Outnumbered and led by junior officers hastily promoted in the wake of the uprising, Midway’s warships are no match for the fleet massing and preparing to strike. But the Syndicate isn’t the only threat facing Iceni and Drakon. Another former CEO has taken control of the Ulindi Star System, the first calculated move toward establishing his own little empire. With Drakon’s ground forces dispatched to Ulindi, Midway erupts in violence as Syndicate agents and other, unknown enemies stoke a renewed revolt against Iceni’s power—leaving both her and Drakon vulnerable to trusted officers just waiting for an opportune moment to betray them…


Winged Shield Winged Sword 1950 1997

Author: Bernard C. Nalty
Publisher: The Minerva Group, Inc.
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Describes and analyzes, in the context of national policy and international rivalries, the evolution of land-based air power since the United States Army in 1907 established an Aeronautical Division. Provides a clearer understanding of the central role of the Air Force in current American defense policy.


Winning with promotion power

Author: Fran Caci
Publisher: Dartnell Corp
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Put this compendium to work for you as a sourcebook of invaluable ideas. Fine-tune the most successful and compelling sales promotions of the past 10 years to create your own off-the-charts sales promotions. These award-winning promotion campaigns have been honored by the Promotion Marketing Association of America (PMAA) based on their originality, execution, and results.


Guerrilla Marketing Success Secrets

Author: Anthony Hernandez
Publisher: Morgan James Publishing
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THIS BOOK WILL GROW YOUR PROFITS! Marketing (mar.ket.ing): Three syllables that fill most small business owners and entrepreneurs with dread. If this describes you, then you need to read this book because marketing and managing a thriving and profitable business is nothing to fear, nor does it have to be overly expensive or complicated. In fact, growing your business can be both a lot of fun and very, very profitable. This book is written as a series of conversational articles organized into chapters. Each article/chapter contains lots of great advice on such topics as: . Marketing . Customer Service . Management . Sales . Productivity . & much more... If you're in business or thinking of going into business, then you owe it to yourself to read this book and put the advice it contains to work for you. ABOUT THE AUTHORS Jay Conrad Levinson is the father of the worldwide Guerrilla Marketing revolution with over 14 million Guerrilla books published in 42 languages sold around the world. Anthony Hernandez is a Certified Guerrilla Marketing Association Business Coach, consultant, trainer, and speaker on business marketing and management topics.


Hunger and the sword

Author: Paul Erdkamp
Publisher: J C Gieben
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Roman wars, like those of later times, took place in a landscape - a landscape not only consisting of mountains, plains and rivers, but also of men tilling the soil, travelling across sea or land, or employing other means in their struggle for survival (and even happiness). This book undertakes to examine Roman wars in this context of the natural and human environment. Roman warfare is generally examined from the vierpoint of the ancient authors on whose narratives our understanding depends. As a consequence, however, Roman wars seem to have become events that took place on the pages of a book rather than in the environment of the Mediterranean world. The way Roman wars were fought was determined by the geography and climate of the Mediterranean peninsulas, by the ecological restraints on agriculture and transport, and by the economic and social structures of the society of which the armies were a significant part. This book relates warfare to one of the main conditions of survival: it examines on the one hand the food supply of the many thousands that manned the Roman armies, and on the other the impact of war on the food supply of those people not waging war.