Craft Obsession

The craft beer story captures much of the familiarity we associate with narratives in general: conflict, estrangement, overcoming the odds, and success. The craft beer story is a unique one, and the obsessive customer base—those who ...

Craft Obsession

Craft introductions -- Craft interruptions -- Craft networks -- Craft terroir -- Craft delivery -- Craft tracings -- Craft sharing -- Craft obsession

The Comic Book Story of Beer

With The Comic Book Story of Beer, the first-ever nonfiction graphic novel focused on this most favored beverage, you can follow along from the very beginning, as authors Jonathan Hennessey and Mike Smith team up with illustrator Aaron ...

The Comic Book Story of Beer

A New York Times Best Seller A full-color, lushly illustrated graphic novel that recounts the many-layered past and present of beer through dynamic pairings of pictures and meticulously researched insight into the history of the world's favorite brew. The History of Beer Comes to Life! We drink it. We love it. But how much do we really know about beer? Starting from around 7000 BC, beer has emerged as a major element driving humankind’s development, a role it has continued to play through today’s craft brewing explosion. With The Comic Book Story of Beer, the first-ever nonfiction graphic novel focused on this most favored beverage, you can follow along from the very beginning, as authors Jonathan Hennessey and Mike Smith team up with illustrator Aaron McConnell to present the key figures, events, and, yes, beers that shaped and frequently made history. No boring, old historical text here, McConnell’s versatile art style—moving from period-accurate renderings to cartoony diagrams to historical caricatures and back—finds an equal and effective partner in the pithy, informative text of Hennessey and Smith presented in captions and word balloons on each page. The end result is a filling mixture of words and pictures sure to please the beer aficionado and comics geek alike.

Indianapolis Beer Stories History to Modern Craft in Circle City Brewing

The second half of this book circles back to the emergence of a fresh, modern craft beer perspective, ... What a privilege and honor it was to have this opportunity to share the story of Indianapolis's brewing history with you and help ...

Indianapolis Beer Stories  History to Modern Craft in Circle City Brewing

Indianapolis Beer Stories is a time capsule of tales from the city's early taverns, to a pre-Prohibition golden era, to today's modern craft beer scene. Meet the ghosts of Indy's brewing past. Discover the very beginning of beer in Indiana's new capital and the pioneers who carved a path for a future industry. Uncover the legacy of a bygone brewing giant. Learn how one spontaneous decision to cross the treacherous Rocky Mountains led to a booming craft beer scene in Indiana. Indiana native Amy Beers, a Certified Cicerone® and owner/operator of Drinking with Beers, leads a heady tour of yesterday and today in Circle City brewing.

The Craft Beer Revolution

“A lively, entertaining history by an insider. steve Hindy portrays colorfully and knowledgeably the people who created the new breweries and the new beers. it's a compelling story of the craft beer revolution, a phenomenal flowering of ...

The Craft Beer Revolution

Over the past 40 years craft-brewed beer has exploded in growth. In 1980, a handful of "microbrewery" pioneers launched a revolution that would challenge the dominance of the national brands, Budweiser, Coors, and Miller, and change the way Americans think about, and drink, beer. Today, there are more than 2,700 craft breweries in the United States and another 1,500 are in the works. Their influence is spreading to Europe's great brewing nations, and to countries all over the globe. In The Craft Beer Revolution, Steve Hindy, co-founder of Brooklyn Brewery, tells the inside story of how a band of homebrewers and microbrewers came together to become one of America's great entrepreneurial triumphs. Beginning with Fritz Maytag, scion of the washing machine company, and Jack McAuliffe, a US Navy submariner who developed a passion for real beer while serving in Scotland, Hindy tells the story of hundreds of creative businesses like Deschutes Brewery, New Belgium, Dogfish Head, and Harpoon. He shows how their individual and collective efforts have combined to grab 10 percent of the dollar share of the US beer market. Hindy also explores how Budweiser, Miller, and Coors, all now owned by international conglomerates, are creating their own craft-style beers, the same way major food companies have acquired or created smaller organic labels to court credibility with a new generation of discerning eaters and drinkers. This is a timely and fascinating look at what America's new generation of entrepreneurs can learn from the intrepid pioneering brewers who are transforming the way Americans enjoy this wonderful, inexpensive, storied beverage: beer.

Tasting Whiskey

Thanks to the success of craft beer, for the wholesalers and retailers of whiskey that's exactly what it is: obvious. ... But the craft brewing story is so tempt- ingly parallel to the craft distilling story in so many other ways that ...

Tasting Whiskey

Pour a stiff drink and crack open this comprehensive guide to everything there is to know about the world’s greatest whiskeys. Exploring the traditions behind bourbon, Scotch, Irish, and even Japanese whiskey, you’ll discover how unique flavors are created through variations of ingredients and different distilling techniques. With advice on how to collect, age, and serve whiskey, as well as suggestions for proven food pairings, you’ll be inspired to share your knowledge and invite your friends over for a delicious whiskey tasting party.

The Complete Idiot s Guide to Beer Tasting

Craft beer is part of the human story in all its facets and phases. The story of Craft beer is interwoven with amazing events, dedicated people and the requirement that we all act responsibly. Like life itself, Craft beer is to be ...

The Complete Idiot s Guide to Beer Tasting

The Complete Idiot's Guide to Beer Tasting will provide readers with a comprehensive introduction to understanding and enjoying the vast styles and complex characteristics of beer. Understanding and enjoying beer is no longer a simple process, as beer has gone from a world of relatively small offerings from major brewers to a universe of literally hundreds of unique styles from craft brewers around the world. Like wine, the taste and subtle characteristics of beer can be affected by a number of different components including the brewing style, the yeasts and hops that determine taste and character, how the various grains are used in brewing, and more. The Complete Idiot's Guide to Beer Tasting is not a guide to brewing, it's a guide to tasting, understanding, and enjoying what has become a complex and often confusing process of enjoying one of the world's oldest beverages. Readers will learn the brewing process and how it can affect a beer, how to recognize tasting notes and aromas, how to identify unique styles, how to taste and enjoy them properly; even how to select the right glassware and serving temperature for maximum enjoyment.

Long Island Beer Guide

The full story, or “The Real History of Beer”, can be found in the March 2008 issue of All About Beer Magazine. Lew Bryson wrote an article where he sketches the history of craft beer in the United States beginning in 1968.1 Another ...

Long Island Beer Guide


Celebrating Kansas Breweries People Places Stories

Follow the sign for the ice-cold beer. Author's collection. we go from here. We will try to grow in whatever way possible and continue to write the story of craft beer in Kansas.”7 Cory is quoted on their brewery website for a statement ...

Celebrating Kansas Breweries  People  Places   Stories

A Tour of the Kansas Beer Industry Breweries in the state of Kansas are opening at a fast pace, in communities from Council Grove to Olathe. As the industry grows, the opportunities for craft beer fans to enjoy the communities and beer abound. Check out Ryan Triggs and Nick Feightner at Tall Trellis Brew Co. where you can enjoy a pint while sitting next to hop bines. Visit Fields & Ivy Brewery, the only brewery in the state with an active grain silo. Author Michael Travis traveled for a year and visited every brewery, capturing the heartbeat and story behind the owners and head brewers who make the magic happen.

Portland Beer Stories

Behind the Scenes with the City's Craft Brewers Steven Shomler. The Portland Spring Beer and Wine Fest Steve loves the beer festivals that we have here in Portland, and he has been attending them for many years.

Portland Beer Stories

Portlanders have got it made. Not only is the city filled with nearly countless breweries, brewpubs, bottle shops and homebrew supply venues, but also the people who created the community are nothing short of fascinating. Saddle up to the bar and get to know the stories of the men and women brewing some of the country's most exciting beer and cider, from the origin of Ecliptic Brewing to a personal account of a beer truck driver. When you are looking for an adventure outside the city limits, try out one of the seven beer road trips to other Northwest towns (with a designated driver, of course). Join author Steven Shomler for a hop through Brewvana.

The Brewer s Tale

In this book, you will discover: - The Meanings of Craft Beer - The Meanings of the Words Themselves - The Significance of the Craft Beer Movement - Big Means Bad - Craft Beer Is From Another World - Craft Beer Is Not a Business - What ...

The Brewer s Tale

Modern U.S. craft beer history began in the 1960s. You may know part of the story-the increasing popularity of homebrewing beer in the 1970s and the rise of microbreweries in the 1990s. In this book, you will discover: - The Meanings of Craft Beer - The Meanings of the Words Themselves - The Significance of the Craft Beer Movement - Big Means Bad - Craft Beer Is From Another World - Craft Beer Is Not a Business - What Comes After Craft? - And so much more! Get your copy today!

TIME the Story of Beer

“This is definitely the age of craft beer. In the last decade, we've seen an explosion of new craft breweries,” McCulla said. “Consumers are becoming very attentive about the label and thinking about where beer comes from.

TIME the Story of Beer

The editors of TIME Magazine present The Story of Beer.

Craft Beer

You've come to the right place. This book has over 100 breweries answer questions like: -What's the next big thing in the craft beer industry? -What is the actual difference between a Porter and a Stout?

Craft Beer

If you're interested in learning about craft beer, you have tons of questions about Craft Breweries. You've come to the right place. This book has over 100 breweries answer questions like: -What's the next big thing in the craft beer industry? -What is the actual difference between a Porter and a Stout? -How do you open a brewery and what does it cost? -What was your biggest mistake when first opening your brewery? -Who in the industry is doing it best? -What beers do brewers drink? -Do IBU's still matter? -and so much more... This book provides an amazing peek behind the scenes at what it takes to make great beer! Owners tell us how they got started and where they see this industry going! If you are interested in starting a microbrewery this is a can't miss read.

Beer and Racism

We asked all of our respondents to tell us their own origin stories as to how they each became a (craft) beer consumer. We found several key structures that raise the probability that one will engage with craft beer and its attendant ...

Beer and Racism

Beer in the United States has always been bound up with race, racism, and the construction of white institutions and identities. Given the very quick rise of craft beer, as well as the myopic scholarly focus on economic and historical trends in the field, there is an urgent need to take stock of the intersectional inequalities that such realities gloss over. This unique book carves a much-needed critical and interdisciplinary path to examine and understand the racial dynamics in the craft beer industry and the popular consumption of beer.

Agritourism Wine Tourism and Craft Beer Tourism

The county-level spatial analysis presented in this chapter provides a way of identifying those counties with the necessary conditions for craft beer tourism. The craft beer industry has been a phenomenal success story but, ...

Agritourism  Wine Tourism  and Craft Beer Tourism

This book delves into the development opportunities for peripheral areas explored through the emerging practices of agritourism, wine tourism, and craft beer tourism. It celebrates the entrepreneurial spirit of people living in peri-urban regions. Peripheral areas tend to be far from urban hubs, providing essential services but also typically suffering from marginalisation and remoteness, despite the access to environmental, cultural, and social resources. In this sense, this book investigates the linkages between local agency and tourism in peripheral areas, the role of existing policies, and the evolving bottom-up practices in fostering local development. The basic aim is to disestablish the dichotomies that often emerge when dealing with issues of rural–urban and/or centre–periphery relationships; innovation vs tradition; authenticity vs mise en scène; agency vs inertia; and social, cultural, economic mobility vs immobility; etc. With focused attention on the possible compliance or conflicting strategies of local actors with the existing policies, the book considers how local actors and communities respond to the implications of peripherality in areas often impacted by marginalising processes. Drawing upon case studies from North America and Europe, this book presents this connection as a global phenomenon which will be of interest to community and economic development planners and entrepreneurs.

New Developments in the Brewing Industry

A Tiny Craft Brewer Sells Itself to Anheuser-Busch, a Beer War Erupts, available at: https://www.marketwatch.com/story/a-tiny-craft-brewer-sells-itself-toanheuser-busch-and-a-beer-war-erupts-2014-11-14 (accessed on June 15, 2016).

New Developments in the Brewing Industry

Institutions and ownership play a central role in the transformation and development of the beer market and brewing industry. Institutions set the external environment of the brewery through both formal requirements and informal acceptance of company operations by the public. On the other hand, owners and managers adapt to these external challenges while following their own strategic agenda. This book explores the implications of this dynamic for the breweries, discussing how changes in institutions have contributed to the restructuring of the industry and the ways in which breweries have responded, including a craft beer revolution with a surge in demand of special flowered hops, a globalization strategy from the macro breweries, outsourcing by contract brewing, and knowledge exchange for small sized breweries. Structured in two parts, with a focus on institutions (Part I) and ownership (Part II) respectively, this book examines the link between institutions and governance in one of the most dynamic and innovative industries.

New Century in Waterbury Vermont A Stories of Resilience Growth Community

There were other restaurants in town, but Arvad's was the first to focus on showcasing a wide variety of beers and ... Hen of the Wood cofounder Eric Warnstedt recalled, “Hen was here just before the [craft beer] boom so it didn't ...

New Century in Waterbury  Vermont  A  Stories of Resilience  Growth   Community


Twin Cities Beer A Heady History

Craft Brewing Business, October 31, 2013, https://www.craftbrewingbusiness.com/news/cutting-governmenttape-ground-breaking-ribbon-surly-brewing-story. Fagerberg, Jerod. “Is Minnesota Brewing a Craft Beer Bubble?” City Pages, October 5, ...

Twin Cities Beer  A Heady History

The Twin Cities witnessed a recent explosion of craft beer breweries and brewpubs, but the region's beer history reaches back generations. The Minneapolis Brewing Company introduced the iconic Grain Belt beer in 1893, and it remains a local favorite. Fur trapper and bootlegger Pierre "Pig's Eye" Parrant established a St. Paul tavern along the banks of the Mississippi River in the early 1800s. The area has been home to some of the best-known beer brands in America, from Hamm's and Schmidt's to Yoerg's and Olympia. Today, microbreweries such as Bad Weather Brewing, Summit Brewing and more than fifty others are forging new avenues. Join author Scott Carlson as he offers an intriguing history and guide to Twin Cities beer.

Brand is a Four Letter Word

If you look at the recent growth of the craft beer category, you can see the triumph of the backstory. Sometimes the back-story is real and sometimes it is imagined, but beer drinkers just assume that a bunch of driven craftsmen—people ...

Brand is a Four Letter Word

Argues that to achieve success the focus of marketers should be on positioning and that branding is a product of marketplace response.

Researching Craft Beer

The industrialisation of beer production in eighteenth century Britain and the effect this had on profitability of ... the 'craft beer counter revolution' (Swinnen & Briski, 2017) returns the owner-brewer to the story of brewing.

Researching Craft Beer

Researching Craft Beer offers insights for aspiring and present owners of breweries, those looking to open a craft beer bar as well as other beer researchers. The volume offers a prescient assessment of historic, present, and likely future developments within the sector.