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Video Marketing Strategy

Author: Jon Mowat
Publisher: Kogan Page Publishers
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Format Type: PDF, ePub, Mobi
Size: 30,89 MB
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Video is the single most effective tool that marketers have to raise brand awareness, increase sales, drive website traffic and deliver ROI on marketing budgets. Driven by consumer demand and with the backing of the largest social media platforms, our world is becoming 'video first'. Video Marketing Strategy allows marketers to harness the power of video and create effective video campaigns. This in-depth look at the world's most powerful medium helps brands to radically magnify their voice by tapping into a level of emotional engagement that can't be achieved any other way. The book explores both theory (why are humans so affected by video on mobile devices?) and practice (what's the key to making videos that deliver results?).It looks at how multiple videos form wider campaigns and covers content hubs, activation strategies and testing. It is filled with invaluable advice, tips and strategies for incorporating video into a wider content marketing plan. Written by an award-winning video marketer with decades of experience, Video Marketing Strategy gives readers the magic formula to create engaging, effective content. Truly global in scope, it features case studies from around the world, and shows how marketers from all sectors and industries have used video campaigns successfully. Featuring insights from prominent industry practitioners Video Marketing Strategy is jam-packed with guidance on how to make videos that cut through the market place and deliver measurable results.


YouTube and Video Marketing

Author: Greg Jarboe
Publisher: John Wiley & Sons
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Format Type: PDF, Kindle
Size: 17,36 MB
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Fully updated with new information, including the latest changesto YouTube! If you're a marketer, consultant, or small business owner, thisis the guide you need to understand video marketing tactics,develop a strategy, implement the campaign, and measure results.You'll find extensive coverage of keyword strategies, tips onoptimizing your video, distribution and promotion tactics, YouTubeadvertising opportunities, and crucial metrics and analysis. Avoiderrors, create a dynamite campaign, and break it all down inachievable tasks with this practical, hour-a-day, do-it-yourselfguide. Shows you how to successfully develop, implement, and measure asuccessful video marketing strategy Written in the popular An Hour a Day format, which breaksintimidating topics down to easily approachable tasks Thoroughly updated with the latest YouTube functionality,helpful new case studies, the latest marketing insights, andmore Covers optimization strategies, distribution techniques,community promotion tactics, and more Explores the crucial keyword development phase and bestpractices for creating and maintaining a presence on YouTube viabrand channel development and customization Shows you how to optimize video for YouTube and search enginevisibility Give your organization a visible, vital, video presence onlinewith YouTube and Video Marketing: An Hour a Day, SecondEdition.


Video Marketing Pro

Author: Chris King
Publisher: CreateSpace
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Format Type: PDF
Size: 24,90 MB
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Discover How To Use Video Marketing In Your Business To Attract More Prospects & Sales! Online video has burst onto the scene as arguably the best promotion strategy for both large and small business alike! Whatever your business is, video gives you more opportunities to expand your brand and share you message with the world at a very affordable cost. Establishing a good video marketing strategy is a “must have” strategy if you want to build a business online in today's day in age! Here is just a sample of what you will learn: Best Places to Use Video Marketing 4 Steps to Creating a Great Video Marketing Campaign Creating Videos Video Equipment (For All Types of Videos) 6 Types of Viral Videos More Great Ideas to Make Videos About How to Make Your Video Stand Out From Your Competitors Top 7 Video Marketing Distribution Sites 3 Keys to Success with Video Marketing Video Marketing Metrics (What You Should Be Tracking) BONUS: YouTube SEO for #1 Google Rankings (Checklist) You literally cannot get these video marketing strategies anywhere unless you are willing to pay $1,500-$10,000 or more! So grab your copy of video marketing pro today before the price goes up!


Video Marketing for Libraries

Author: Heather A. Dalal
Publisher: Rowman & Littlefield
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Format Type: PDF, ePub, Mobi
Size: 12,34 MB
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Today’s libraries need to market their resources and services more than ever. Libraries can strengthen their relationships with their users and gain new audiences by creating their own promotional videos. However, creating marketing videos can be intimidating for beginners and challenging for even seasoned pros. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. You too can increase awareness of your library’s resources & services by producing your own videos. This book will guide you through: ·gaining internal support ·crafting a clear message ·building the library’s audience ·writing storyboards and scripts ·casting and rehearsing actors ·filming and recording voiceover, editing, publishing, promoting ·using online tools & animation software ·and assessing impact


Video Marketing Excellence

Author: David Brock
Publisher: Scribl
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Format Type: PDF, ePub, Docs
Size: 30,81 MB
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If your business or blog isn't using video marketing, then you are missing out on one of the most engaging, influential and potentially profitable forms of marketing of them all. Video marketing has the ability to grab attention and to help you establish authority in ways that no other form of marketing can approach; so it's absolutely vital that you start leveraging this type of marketing ...


Exam Prep Flash Cards for Video Marketing Strategy

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Urgent Care Business Free Online Advertising Video Marketing Strategy Book

Author: Brian Mahoney
Publisher: Createspace Independent Publishing Platform
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Format Type: PDF
Size: 30,36 MB
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"An investment in knowledge pays the best interest." ...Benjamin Franklin With this Urgent Care Business Free Online Advertising Video Marketing Strategy Book you will Learn... How to Get Unlimited FREE Marketing & Advertising for massive money for your Urgent Care business! How to Step by Step create Money Making Videos! The secrets the pro's use to rank on the 1st page of YouTube! Get Massive Amounts of Web Traffic and views for Your Urgent Care Marketing business Videos! How to use the top Urgent Care Forum websites to blast massive website traffic to your videos! How to Get A check from YouTube/Google every month from videos that are promoting your business and making your Money! How to do Everything at ZERO COST TO YOU! Find everything you need and more with the Million Dollar Internet Rolodex included! People are destroyed for lack of knowledge. For less than the cost of one night at the movies you can get the knowledge you need to start living your business dreams! Don't wait. You'll wait your life away...


YouTube for Business

Author: Michael Miller
Publisher: Que Publishing
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Format Type: PDF
Size: 13,54 MB
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To any businessperson or marketing professional, YouTube’s 20 million viewers are a tempting target. How can you tap into the potential of YouTube to promote your business and sell your products or services? The answers in YouTube for Business show you how to make YouTube part of your online marketing plan—and drive traffic to your company’s website. In this book you’ll learn how to: • Develop a YouTube marketing strategy • Decide what types of videos to produce • Shoot great-looking YouTube videos—on a budget • Edit and enhance your videos • Create a presence on the YouTube site • Manage a video blog • Generate revenues from your YouTube videos • Produce more effective YouTube videos Includes profiles of successful businesses • Blendtec • Charles Smith Pottery • Annette Lawrence, ReMax ACR Elite Group, Inc. • Stone Brewing Company • D-Link Author Michael Miller has written more than 80 how-to books over the past two decades, with more than one million copies in print. His best-selling books include YouTube 4 You, Tricks of the eBay Business Masters, Absolute Beginner’s Guide to Computer Basics, and Googlepedia: The Ultimate Google Resource. Front cover quote: “Never thought you could use YouTube for your business? Well, think again! This book gives you a complete overview of why, how, and the technology to get you started.” — Rhonda Abrams, USAToday small business columnist and author of Successful Marketing: Secrets & Strategie


Boomtown Internet Group SMO Guide

Author: Sue McCrossin
Publisher: Boomtown Internet Group
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Format Type: PDF, ePub, Mobi
Size: 30,92 MB
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YouTube My Business

Author: Laura Maya
Publisher: Estalontech
Language:
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Format Type: PDF, ePub
Size: 12,89 MB
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Would you like to position your offline or online business for a whole new level of success while dominating the ultimate social media giant - “Youtube” that has taken the whole niche by the storm? Here is an excellent opportunity to leverage the power of YouTube and drive tons of revenue for your business. When it comes to Video, YouTube is the King! It is no doubt the world’s largest video platform with billions of active users and new videos being uploaded every minute and your best channel for video marketing. The online video giant is available in 76 different languages and 88 countries. Hence, the exposure potential for your video content on YouTube continually provides one of the most effective marketing tools available – on a 24/7 basis each day. A YouTube video strategy is a must have, especially if you're marketing to global audiences. You can enjoy boosts in SEO, build your traffic and brand awareness, expand your social reach, market to audiences overseas, improve your ROI, and diversify your video marketing strategy with multiple channels. Whether your business is completely new to YouTube, or it is looking to maximize existing video campaigns, we have the tips & tricks to perfect your video marketing strategy and get the most out of using YouTube to market your business. So, here we are with our Awesome YouTube My Business course which covers: What are the Major YouTube Trends and Algorithm Changes to look out for the Future . How to Make Money on YouTube How to create a Robust YouTube Ad Strategy for this year How does Video Advertising work on YouTube Some latest tips on how to Get More Views on your YouTube channel The process of how to get your channel verified on YouTube this year Best YouTube Marketing Tips To Go Viral With Your Channel And much more! YouTube can change your marketing game. It might take your brand off the ground. YouTube is not only the second largest search engine besides Google, but it’s rivalling Facebook as the largest social media platform ever – making advertising on YouTube more appealing than ever before. Hence, it is important that you understand how the platform is evolving this year as well as the video marketing strategies. From a business perspective, it's hard to deny the effectiveness of video marketing. Businesses of all sizes can adopt a video marketing strategy as part of their inbound marketing strategy. It's no wonder why 81% of businesses use video as a marketing tool, which is up from 63% the year prior, according to last year’s Wyzowl's State of Video Marketing survey. If you think that was impressive, wait until you hear this: It’s ranked first over Netflix, Facebook, and Hulu, which got 29%, 10%, and 7% of votes, respectively. YouTube isn’t just the favourite; it’s more popular than the other three networks combined YouTube has more than 50 million content creators churning out videos regularly. 180 million hours of video content is consumed there every day. There’s no denying that YouTube has a massive potential audience with every video that goes live on this platform. And with this year just beginning to unfold, it’s probably the best opportunity for you to go viral with your channel. Well, We have put together all the resources you need to tap into this incredible marketing potential. This guide is your go-to resource where you’re going to learn how to make money from YouTube, video advertising, designing a robust YouTube marketing strategy, the latest YouTube SEO tactics, and so many other things that will set you up as a successful YouTuber.