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Visual Design

Author: Jim Krause
Publisher: New Riders
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Format Type: PDF, Kindle
Size: 22,52 MB
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Visual Design speaks design, through design, to designers, presenting 95 core design principles with concise text and a touch of visual wit. Author of the bestselling Index series on design basics, Jim Krause uses a combination of Helvetica and Dingbats to teach a wide range of design topics (both conceptually and compositionally related) in a one-topic-per-spread format. Using humor, practical tips, and inspiring visual examples, Krause makes it clear how each of the 95 axioms of effective design are relevant and applicable across all forms of visuals: print, Web, and fine arts. In this book, you’ll learn how to: • Direct the eye through your designs using size relationships, color, visual pathways, and typographic hints • Design effective compositions through grids, frames, outlines, dynamic spacing, symmetry, asymmetry, shading, patterns, and textures • Fool the eye with shadows, depth, op-art, and visual subtraction • Understand how color works and how to use it effectively • See and use type by understanding type rules as well as when and how to break them Visual Design is the first title in the brand new New Riders Creative Core series, which aims to provide instruction on the fundamental concepts and techniques that all designers must master to become skilled professionals.


Visual Design for Online Learning

Author: Torria Davis
Publisher: John Wiley & Sons
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Format Type: PDF, ePub
Size: 28,41 MB
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Update the visual design of your course in pedagogically sound ways Visual Design for Online Learning spotlights the role that visual elements play in the online learning environment. Written for both new and experienced instructors, the book guides you in adding pedagogically relevant visual design elements that contribute to effective learning practices. The text builds upon three conceptual frameworks: active learning, multiple intelligences, and universal design for learning. This resource explores critical issues such as copyright, technology tools, and accessibility and includes examples from top Blackboard practitioners which are applicable to any LMS. Ultimately, the author guides you in developing effective visual elements that will support your teaching goals while reinforcing the learning materials you share with your students. There has been a steady increase of over 10% in online enrollment for higher education institutions since 2002, yet the visual look of online courses has not changed significantly in the last ten years. Adapting to the needs of students within online classes is critical to guiding your students toward success and the right visual elements can play an integral role in your students′ ability to learn and retain the information they need to thrive in their chosen programs. In fact, visual elements have been shown to increase student participation, engagement, and success in an online course. Leverage the best practices employed by exemplary Blackboard practitioners Explore three foundational conceptual frameworks: active learning, multiple intelligences, and universal design for learning Increase student retention and success Visual Design for Online Learning is an essential reference for all online educators both new and experienced.


Visual Design Solutions

Author: Connie Malamed
Publisher: John Wiley & Sons
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Size: 29,60 MB
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Enhance learners' interest and understanding with visual design for instructional and information products No matter what medium you use to deliver content, if the visual design fails, the experience falls flat. Meaningful graphics and a compelling visual design supercharge instruction, training, and presentations, but this isn't easy to accomplish. Now you can conquer your design fears and knowledge gaps with Visual Design Solutions: a resource for learning professionals seeking to raise the bar on their graphics and visual design skills. This informal and friendly book guides you through the process and principles used by professional graphic designers. It also presents creative solutions and examples that you can start using right away. Anyone who envisions, designs, or creates instructional or informational graphics will benefit from the design strategies laid out in this comprehensive resource. Written by Connie Malamed, an art educator and instructional designer, this book will help you tap into your creativity, design with intention, and produce polished work. Whereas most graphic design books focus on logos, packaging, and brochures, Visual Design Solutions focuses on eLearning, presentations, and performance support. Visual Design Solutions includes practical guidelines for making smart design choices, ways to create professional-looking products, and principles for successful graphics that facilitate learning. Ideal for instructional designers, trainers, presenters, and professors who want to advance from haphazard to intentional design, this book will help them realize their design potential. Gain the knowledge and confidence to design impressive, effective visuals for learning Increase learner comprehension and retention with visual strategies offered by an expert author Serves as a reference and a resource, with a wealth of examples for inspiration and ideas Addresses an intimidating topic in an informal, friendly style In four parts, the book provides a thorough overview of the design process and design concepts; explores space, image, and typography; and presents workable solutions for your most persistent and puzzling design problems. Get started and begin creating captivating graphics for your learners.


Humanizing Visual Design

Author: Charles Kostelnick
Publisher: Routledge
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Size: 12,96 MB
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This book analyzes the role that human forms play in visualizing practical information and in making that information understandable, accessible, inviting, and meaningful to readers—in short, "humanizing" it. Although human figures have long been deployed in practical communication, their uses in this context have received little systematic analysis. Drawing on rhetorical theory, art history, design studies, and historical and contemporary examples, the book explores the many rhetorical purposes that human forms play in functional pictures, including empowering readers, narrating processes, invoking social and cultural identities, fostering pathos appeals, and visualizing data. The book is aimed at scholars, teachers, and practitioners in business, technical, and professional communication as well as an interdisciplinary audience in rhetoric, art and design, journalism, engineering, marketing, science, and history.


Quantifying Aesthetics of Visual Design Applied to Automatic Design

Author: Ali Jahanian
Publisher: Springer
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Format Type: PDF, ePub, Mobi
Size: 19,57 MB
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In this thesis, the author makes several contributions to the study of design of graphical materials. The thesis begins with a review of the relationship between design and aesthetics, and the use of mathematical models to capture this relationship. Then, a novel method for linking linguistic concepts to colors using the Latent Dirichlet Allocation Dual Topic Model is proposed. Next, the thesis studies the relationship between aesthetics and spatial layout by formalizing the notion of visual balance. Applying principles of salience and Gaussian mixture models over a body of about 120,000 aesthetically rated professional photographs, the author provides confirmation of Arnhem's theory about spatial layout. The thesis concludes with a description of tools to support automatically generating personalized design.


Elements of Visual Design in the Landscape

Author: Simon Bell
Publisher: Routledge
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Format Type: PDF, Kindle
Size: 24,46 MB
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Public concern about the landscape, in particular its appearance, is increasing all the time. For those charged with managing, developing or conserving a wide range of landscapes it is a major task to take visual aspects into account. Elements of Visual Design in the Landsacpe presents a vocabulary of visual design, structured in a logical and easy to follow sequence. It is profusely illustrated using both abstract and real examples taken from a wide range of international locations together with cross referencing between related principles and case studies demonstrating how the principles can be applied in practice. The visual aspects of design have often been treated as 'cosmetic' and therefore not meriting attention or purely subjective and therefore open to personal preference. Few attempts have been made to explain how we see the landscape in any rational and structured way, and to demonstrate how visually creative design and management can be undertaken. This book aims to fill that gap.


Visual Design for the Modern Web

Author: Penny McIntire
Publisher: New Riders
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Format Type: PDF, ePub
Size: 27,90 MB
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Just as great artists must understand their tools, great Web designers must understand the technology behind their art. In Visual Design for the Web, author Penny McIntire shows novice Web designers how to use their tools--including HTML, CSS, and JavaScript--in conjunction with the principles of aesthetics and usability to become masters of their craft. Chapters begin with explanations of the terminology and techniques of web structures, then demonstrate how to apply the rules of design to create beautiful sites. The book: Illustrates how fundamental principles of design apply to the web Includes charts, diagrams, and graphics to enhance learning and retention Covers site analysis, navigation, layout, color, graphics, typography and forms Demonstrates multiple techniques for getting just the right look and feel for your web sites Focuses on the characteristics that make sites usable, engaging, and memorable


Algorithms for Visual Design Using the Processing Language

Author: Kostas Terzidis
Publisher: John Wiley & Sons
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Format Type: PDF, ePub
Size: 10,66 MB
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As the first book to share the necessary algorithms for creating code to experiment with design problems in the processing language, this book offers a series of generic procedures that can function as building blocks and encourages you to then use those building blocks to experiment, explore, and channel your thoughts, ideas, and principles into potential solutions. The book covers such topics as structured shapes, solid geometry, networking and databases, physical computing, image processing, graphic user interfaces, and more.


Graphic Design Solutions

Author: Robin Landa
Publisher: Cengage Learning
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Format Type: PDF, ePub, Docs
Size: 27,74 MB
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This book demystifies the design process by outlining a step-by-step procedure that readers can apply with confidence to solve their own design or advertising problems. The book also offers samples, guidance on effectively assessing designs, and much more.


Visual Design

Author: Lillian Garrett
Publisher: Krieger Publishing Company
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Format Type: PDF, Docs
Size: 10,96 MB
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